832 – Creating an Online Store
Kay: I’d say we’re well on our way to establishing our new online store.
Greg: I can’t wait for this to get off the ground. Orders will pour in and we’ll make money hand over fist.
Kay: Let’s not get ahead of ourselves. Let’s see where we are in our preparations.
Greg: All right. We’ve created a marketing plan that includes several ways to drive traffic to our website.
Kay: That’s great. We’ve also installed a shopping cart and a secure way to process orders.
Greg: We can use that system to track orders, right?
Kay: That’s right. All customer information will be captured and we’ll have a database of information we can mine later.
Greg: That’s great. We already have a place to house the inventory and a way to track it.
Kay: Right you are. Now all we need is one last thing.
Greg: We need to find a product to sell.
Kay: Yeah. Any ideas?
Greg: No, none. You?
Kay: Nope. But as soon as we do, we’ll be the next big thing in ecommerce.
Greg: Definitely!